ABB IRB 6700

The next generation ABB industrial robot, designed in collaboration with Reload Design, was launched at IREX 2013 in Tokyo, Japan. The IRB 6700 series is available for spot welding, material handling and machine tending with a payload range from 150 …


Ericsson RBS design legacy

Ericsson asked Reload to develop a document that would showcase the heritage of Ericsson Radio Base Systems (RBS 2000 and RBS 3000), as well as ensure that Ericsson industrial design is properly incorporated into the Ericsson PLCM tollgate process. By …


Dometic product design guidelines

In collaboration with the Dometic Design Centre and marketing team, Reload developed the first generation Dometic product design guidelines. The goal of the document was to improve corporate product design communication and to implement a unified design language within Dometic …



In less than 5 years since its creation, Triwa has had its products featured on the Martha Stewart Show, was voted as one of Sweden’s top 10 most influential men’s fashion brands and is now available in over 30 countries. …


Emerson Network Power Actura

Emerson acquired Ericsson Energy Systems in April 2000. As a result, Reload was given the challenge to design a new modular power system – Actura for Emerson Network Power group. In order to carve out Emerson´s own identity in this …


DeLaval Flow Design

A brand is a promise. Any product labeled DeLaval promises customers that they will gain better control over their milk production. To clearly communicate this promise, Reload has developed and implemented the DeLaval Flow product design language over the past …